BC3 Annual Reports: Crafting Stories of Climate Action
Client
BC3 Basque Centre for Climate Change
We transformed BC3’s annual reports for 2022 and 2023 into impactful communication tools that engage stakeholders, simplify complex data, and amplify BC3’s mission to advance climate action.
This project focused on designing visually engaging annual reports that translate BC3’s extensive climate research into accessible narratives. Our work included print reports for both 2022 and 2023, a dedicated digital landing page, and social media content to ensure their message reached a broader audience.
Infographic representing “Coordinated Transdisciplinary Research in the Post-Paris Agreement Era”
The digital landing page provides a concise summary of the main sections, featuring key data points, infographics, and essential takeaways.
The goal
To deliver comprehensive and engaging reports that communicate BC3’s achievements, support stakeholder engagement, and reflect their commitment to climate research and sustainability.
Key Outcomes
- Consistent design across years: Both the 2022 and 2023 reports feature a cohesive visual identity, reinforcing BC3’s brand and mission.
- Dedicated digital landing pages: Tailored pages for each year that host the reports and provide easy access to key insights for a diverse audience.
- Interactive digital features: Enhanced navigation and dynamic infographics on the 2023 landing page for better user experience.
- Social media visibility: Campaigns showcasing highlights from both reports, driving engagement and awareness among stakeholders and the public.
- Sustainability focus: Eco-friendly design principles applied to all print versions, ensuring alignment with BC3’s mission.
Implemented Solutions
2022 Report
- A modern and clean layout for the print version, ensuring clarity in presenting key achievements.
- Custom infographics to simplify dense scientific data for various stakeholders.
- A dedicated digital landing page to expand accessibility and provide key information at a glance.
2023 Report
- Built on the foundation of the 2022 report with refined print design and expanded infographics to highlight key changes and data variations.
- Focused on storytelling through visuals, enhancing the printed report’s ability to convey complex climate data.
- A dedicated digital landing page to complement the report and engage a broader audience.
2022 Report.
2023 Report.
Creativity Higlight
Innovative storytelling through data visualization
For the 2023 report, we introduced advanced data visualization techniques to emphasize variations in BC3’s research outcomes. The integration of these elements in the printed report elevated its storytelling capabilities while maintaining the visual consistency established in 2022.
Results
- Stronger brand identity: Unified design across print, digital, and social media strengthened BC3’s position as a leader in climate action.
- Improved data representation: Expanded infographics in the 2023 report clarified key variations and highlighted milestones.
- Increased accessibility: The landing pages expanded reach beyond traditional stakeholders, engaging a wider audience.
- Recognition for excellence: Positive feedback from partners and stakeholders on the reports’ clarity, design, and usability.
- Long-Term partnership: Delivering two consecutive annual reports cemented our role as BC3’s trusted design partner.
Credists
Communication Manager Amelia Ochoa
Creative Direction Pianeta.Studio
Client Manager Massimiliano Mauro
Senior Designer Francesca Fossati
Developer Andrea Maccone
Sustainable Creativity
Pianeta.Studio Srl Società Benefit
Via IV Novembre, 18, 95037
San Giovanni La Punta, CT, Italy
info@pianeta.studio
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